After 15 years of launching digital brands and invigorating icon brands, Miguel finally took the deep dive into strategic planning. Why’d it take so long? Because Miguel has been a creative director, content strategist, digital innovator, trendspotter and agency management director while warming up for his calling as a strategist. His achievements include naming and launching LendingTree.com, managing the making of the U.S. Army’s “An Army Of One” integrated campaign and creating social media firsts for SC Johnson and Philip Morris.

At Havas Discovery, Miguel leads the strategic planning process for integrated eCRM, digital and B2B engagements.

Miguel’s work has received recognition from the Addys, Cannes CyberLions, One Show Interactive, Effies, Art Director’s Club of New York, Addys, New York Advertising Festival, POPAI, Reggies, the Yahoo! Big Idea Chair and ad:tech. He has judged competitions including the Addy, ANDY, Tempo and POPAI awards. Plus, he has been a guest speaker/panelist for the Chicago Advertising Federation, CTIA Wireless, NATPE, the Chicago New Media Summit, Storyworld SF and the DMA.